TRC Customer Events
With diaries becoming every more challenging, the TRC is ringing the changes in 2025 with a series of smaller, regional events for selected customers where the emphasis is put firmly on fun, relaxation and relationship building.
Our first event of this year, in April, saw the TRC host customers on a tour of the Butlers Factory and dinner in Dublin which proved extremely popular and much appreciated, followed by an exceptional two days in Amsterdam this July, hosted by Heineken..
Events are also an opportunity to raise funds for the TRC’s nominated charity which for 2025 is Alzheimer’s Research UK. The main effort in 2025 is through two challenging ‘Walk for a Cure’ events in The Peak District and Cotswolds during September
The TRC is seeking to raise £18.000 for the charity, which would fund a PHD research student for a year in its efforts to find a cure for a disease that will affect one in two of us.
Donations can be made direct to the TRC page on this link:
https://walk.alzheimersresearchuk.org/fundraisers/otravelretailconsortium
(important, please scroll down to orange Donate to Travel Retail Consortium button) or to individuals taking part who may contact industry colleagues direct. ALL donations (whether to the TRC or individuals) go into the central Consortium fund-raising pot.

“I was pleased to put some faces to names, and meet colleagues I had not seen for many years. The brands on display were exciting, and the event allowed me a hands-on experience with the items on show, and to ask any questions face to face to gain knowledge. I enjoyed the fact that we all contributed to the Family Holiday Charity in the evening, and we raised over £2K for this great cause. I was also enlightened by the talk on the proposed manufacturing changes to convert PET bottles to enable them to biodegrade in a fraction of the time currently, to help the planet. All in all it was a great event. Thank you.”
“My first TRC event was a very pleasant experience, I thank Richard Van Bosse of Heineken for inviting me! The atmosphere was upbeat and it was evident that there were a lot of people there from different companies and suppliers who used this as an opportunity to catch up and exchange news. The supplier stands were interesting to walk round with the Taittinger, Accolade Wines and Remy Martin stands attracting the greater interest, probably as a result of the tastings they were holding.”
“It was nice to see how all brand owners enthusiastically showcased their products. As an official distributor of these prestigious brands, I found the presentations to be a valuable opportunity to gain insights into the industry’s latest trends, product offerings and strategies. The TRC at Sea event provided an ideal platform for connecting with both suppliers and customers. Throughout the event, there were numerous opportunities to exchange ideas and insight.”
“As new members of the TRC, we were delighted to be able to join the TRC At Sea event in Christchurch. The importance of networking can never be understated so to be able to showcase our chains to this exciting industry and meet with active TRC members was a real pleasure. The atmosphere was friendly and supportive, and we were welcomed by a truly harmonious group of people who made us feel like we were networking with friends. Along with an evening of delicious catering, plentiful wine and interesting dialogue, as well as a fascinating and thought-provoking talk on the very real potential for zero plastic waste, we were genuinely thrilled to be there, and we offer our sincere compliments to the organisers.”




Latest events
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The Travel Retail Consortium (TRC) was pleased to host our first ‘TRC at Sea’ UK customer event last month in Christchurch, Dorset as we returned to physical events and raised £5K for our new charity: Family Holiday Charity. The ‘TRC At Sea’ seminar was held on 21...
From duck herding to sleuthing, TRC’s annual customer event is voted best ever…
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The Crowne Plaza hotel, idyllically situated on the River Thames at Caversham near Reading, provided this year’s backdrop for the Travel Retail Consortium’s annual customer event. TRC members and guests from UK and European based airlines, airports, ferries,...
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