Kurate International is expanding the travel retail presence of its contemporary jewellery brand Belle & Beau with an enhanced countertop spinner concept designed specifically for stores and onboard retail environments where space is limited.
Belle & Beau specialises in stylish, affordable everyday luxury, offering trend-led jewellery collections tailored to the travel retail customer. The brand has already secured successful placements across cruise and ferry channels, reflecting strong demand for accessible gifting and fashion-led accessories within travel retail.
Designed for compact retail spaces, the countertop spinner combines strong visual impact with efficient merchandising, holding approximately 55 pieces across a carefully curated assortment. The range includes earrings, bracelets, necklaces, jewellery sets, anklets and triple earring sets, with prices ranging from £12 to £25 / US$16 to US$33.
The updated display also introduces a dedicated section of new stainless-steel jewellery, expanding the brand’s offer with durable, travel-friendly pieces designed to appeal to a broad passenger demographic.
Another section of the spinner highlights Belle & Beau’s “3 for £25” promotional offer, aimed at driving impulse purchases and multi-buy gifting opportunities within the travel retail environment.
To further enhance the gifting proposition, customers spending over a minimum threshold will receive a complimentary clear travel make-up bag as a gift with purchase. All jewellery pieces are presented in gift boxes, with gift bags also available, reinforcing the collection’s appeal as an easy-to-purchase travel gift.
Sharon Edwards Smith, Kurate International’s Senior Key Account Manager, commented: “Belle & Beau continues to perform strongly within travel retail thanks to its combination of trend-led styling, affordable price points and gifting appeal. This countertop spinner has been specifically designed for locations with limited retail space, helping operators maximise productivity while offering travellers a highly visual and commercially attractive jewellery proposition.”
The Belle & Beau countertop spinner is now available for travel retail partners across cruise, ferry and other compact retail formats.
